Search advertising, affiliate marketing, search engine optimization (SEO), Google Adwords campaigns or traditional online advertising – to create opportunities on the web ist at least as diverse and complex as the Internet itself. But the benefits of online marketing are obvious: Advertising online can be implemented faster and cheaper, reaches specific target groups and allows precise response analyzes. A campaign can be opimized while still running and with multivariate testing you’ll get the best possible results.
Because there is not a valid pat, but a variety of ways, all areas are combined for a performance-oriented online communication in our house to create the best online marketing mix for your business. Our areas of expertise include search engine marketing, search engine optimization, affiliate marketing, email marketing, site marketing and web analytics. We develop our own online marketing strategy for each customer. precisely tailored to the desired objectives.
We do not realize just a web project and then move on to the next one on the list. Instead, we continuously track its result and look for further optimizations or – if possible -replace it with an even more profitable campaign.If we develop an online strategy, we analyze all relevant factors: market development, actions of competitors and trends in web engineering – such as advertising on social networks and the increasing use of mobile devices. This experience is required to really be able to assess trends which are only a short-term hype („Second Life“) or have the potential to attract people for a long time in its spell („Instagram“). Our goal is to guide our clients through these developments competently while really only implementing what pays off permanently. A better brand does not always go with the flow.
You want to develop an online strategy that hits the mark? We are happy to advise you in a personal conversation!